Coca Cola
The Coca-Cola Company is an American corporation founded in 1892 and today engaged primarily in the manufacture and sale of syrup and concentrate for Coca-Cola, a sweetened carbonated beverage that is a cultural institution in the United States and a global symbol of American tastes.
The company also produces and sells other soft drinks and citrus beverages. With more than 500 brands available in more than 200 countries, Coca-Cola is the largest beverage manufacturer and distributor in the world, one of the largest corporations in the United States, and one of the most successful brands in marketing history.
The company also produces and sells other soft drinks and citrus beverages. With more than 500 brands available in more than 200 countries, Coca-Cola is the largest beverage manufacturer and distributor in the world, one of the largest corporations in the United States, and one of the most successful brands in marketing history.
- Coke. The trademark “Coke,” first used in advertising in 1941, was registered in 1945.
- Fanta. In 1946 the company purchased rights to Fanta, a soft drink previously developed in Germany.
- Coke bottle. The contoured Coca-Cola bottle, first introduced in 1916, was registered in 1960.
- Orange juice. With its purchase of Minute Maid Corporation in 1960, the company entered the citrus juice market.
- Sprite. Lemon-lime drink Sprite was introduced in 1961.
- Tab. Coca-Cola’s first diet cola, sugar-free Tab, was launched in 1963.
- Fresca. The brand Fresca was added to Coca-Cola’s stable in 1966.
- China. In 1978 Coca-Cola became the only company allowed to sell cold packaged beverages in the People’s Republic of China.
- Diet Coke. In 1982 the company introduced its low-calorie, sugar-free soft drink Diet Coke (originally named Diet Coca-Cola).